o2 CAN DO DECODED
For o2 CAN DO DECODED, the visual language of the brand book was translated into a spatial and cinematic format. The project combined editorial aesthetics with controlled movement and immersive set-based storytelling.
Turning a Brand Book into a Cinematic Experience
The visual concept for o2 CAN DO DECODED was built around the idea of giving the brand book its own physical stage. To achieve this, The Fjusion created an elaborate console set that embedded the book directly into the scenography and allowed for multiple visual variations across the featured personalities and page layouts. With motion control at the core of the production, the team was able to execute repeatable, frame-accurate camera moves and combine multiple passes into seamless final shots. Cinematography was led by Jens Schwengel, with Felix Roth responsible for the motion control execution.
Full List of Credits:
Client: Telefónica Deutschland Holding AG
Agency: Serviceplan Bubble GmbH & Co. KG
Director/Producer: Dennis Fritz
FX Supervision: Gergely Kozma
Motion Design: Margarita Nikolajeva
Art Direction: Michal Kusmierz
Account Manager: Nico Lohman
S. Art Direction: Jonas R. Bolzenius
Director/DOP: Jens Schwengel
Gaffer: Ralph Andrykowski
Motion Control: Felix Roth / SQUARE FILM GmbH
Set & Special FX: Steffen Gill
Screen Operator: Axel Groot
Looking for something else?
If you are searching for a special topic feel free to contact us.